Custom terminology: your booking system speaks your language
Decide what your studio, your instructors, your class pack and its unit are called. Bookicorn uses your terms in the Manager, on your booking page, in the client app and in emails.
- Free plan, free forever
- No demo call, start right away
- No credit card
Updated 25 September 2026

Custom terminology at a glance
- included even in the Free plan
- In every plan
- studio, instructor, card, unit
- 4 terms
- in singular and plural
- Freely chosen
- Manager, page, client app, emails
- Everywhere
- suggestions translated to match
- 7 languages
How do I customize the terminology in my booking system?
In Bookicorn, you customize the terms in Settings under Terminology: what your studio, the leaders of your offerings, your class pack and its unit are called. You choose from suggestions like practice, school, coach, stamp card or point, or write your own labels in singular and plural. Your terms then appear in the Manager, on your booking page, in the client app and in emails to your clients.
- Who it's for
- For anyone whose everyday language sounds different from studio and trainer: practices, schools, clubs, dog schools, salons and workshops.
- What you get
- Your own labels for studio, instructor, class pack and unit, with singular, plural and sentence form, plus your own names for your resources.
- What it costs
- Custom terminology is included in every plan, even the Free plan for €0.
Which terms you can customize
Pick a suggestion or write your own term. Bookicorn saves every choice right away.
All featuresYour studio
Studio, practice, school, dog school, club, academy, center, salon, workshop or your own term, with singular, plural and the form used in a sentence, such as “offerings of the riding school”.
The instructors
Trainer, course leader, teacher, coach, instructor, therapist, educator, supervisor, guide or your own term.
Class pack and unit
Your card is called a prepaid card, value card, stamp card, bonus card or whatever you like. You call the unit on it a credit, point, token, unit, stamp, balance or your own term.
Resources
For reservations, you name your resources the way clients know them, such as cabin, court or lane, and create your own types.
In every language
Suggestions appear translated to match in each of the 7 languages, so Teacher becomes Lehrer in German. Your own terms appear exactly as you write them.
Consistent everywhere
The Manager, booking page, offering pages, booking window, website widget, client app and emails all use the same terms.
Also included
- Singular and plural set separately
- Also reachable directly from setup
- Change anytime without recreating offerings
What goes well with custom terminology
Core features are included in every plan, add-ons you turn on when you need them.
Themes and branding
Design templates, your own colors, fonts, logo and favicon: your booking page, website widget and emails in your studio's look.
Learn moreBooking website builder
Build your booking page from almost 30 blocks in the builder, in rows with up to four columns, with a preview for desktop, tablet and phone.
Learn moreClass packs
Sell 10-class packs and other class packs online. Bookicorn deducts credits with every booking and shows your clients their balance.
Learn moreSeven languages
Booking page, client app, Manager and emails in 7 languages: German, English, Spanish, French, Italian, Dutch and Polish.
Learn moreStaff management
All your instructors with profile, qualifications and sessions in one place. Assign them to offerings, plan substitutes and keep internal notes.
Learn moreResources and reservations
Let clients reserve cabins, courts, equipment, animals and rental items online: with units, pricing rules, deposits and a calendar per resource.
Learn moreFrequently asked questions about custom terminology
Answered briefly. The first sentence is always the answer.
Can't find your question?
Write to usYes. You choose from suggestions like coach, teacher, course leader or therapist, or write your own term in singular and plural. It appears on your booking page, in the client app and in emails.
Still have questions about custom terminology?
Write to us in two minutes. You get a personal reply from people, not from a bot, and we tell you honestly whether Bookicorn is right for you.

Hi, I'm Daniel. Tell me briefly what you offer, and I'll tell you how to set it up in Bookicorn.
Daniel Haenle · replies personallyReady for a booking system in your own words?
Create your account and set what everything is called under Terminology. The Free plan stays free, and you don't need a credit card.
- 14 days of every feature
- No credit card
- 0% commission
- No minimum term


Ready to go in minutes
- Create your account
- Add your first offering
- 3Share your booking page




